Mobile marketing remains a foreign territory to many small agencies. Still, it’s far an advertising and marketing channel that must be embraced and considered as part of your included advertising verbal exchange campaign. In a preceding article, I shared how cell advertising is a manner to reach out to present customers and potentialities quickly and low-costly. As an entrepreneur myself, ...

Mobile has emerged on the scene faster than another new medium during the last ninety years, and cell coupons are the category to watch, according to Borrell Associate’s “2010 Local Mobile Advertising & Promotions Forecast” (Mobile Commerce Daily publication, April 2010). A current survey of over 2,250 U.S. Adult Internet customers, performed by Harris Interactive, discovered that nearly half (46%) ...